got vision? use sound.

Author Archives: Symon Dickinson - Creative Director at PHMG

A brand’s tale:

Posted by Symon Dickinson - Creative Director at PHMG on

Once upon a time, a brand told a story – a story which engrossed their audience to create a real consumer connection. If you’re sitting comfortably, we’ll begin with our look at the most memorable marketing tales of 2017.


PH Picks: the best ads of 2017

Posted by Symon Dickinson - Creative Director at PHMG on

2017 marks another year of creative advertising – and as it draws to a close, we’ll be wrapping things up by taking a look at some of this year’s most powerful and popular campaigns.


Festive feels: winning the heart of the Christmas consumer

Posted by Symon Dickinson - Creative Director at PHMG on

Christmas is not only the most wonderful time of the year: it’s the most lucrative. With millions in consumer spend at stake, advertisers are pulling out all the stops to create spectacular campaigns designed to stir the emotions – so … Read more>>


Ikea: transforming the everyday

Posted by Symon Dickinson - Creative Director at PHMG on

Ikea recently celebrated their 30th year in the UK – three decades of pushing creative boundaries, one ad at a time. Following this anniversary, we’re going to explore exactly how Ikea makes an impact through copy, sound, and voice – … Read more>>


NFL’s strategic branding touchdown

Posted by Symon Dickinson - Creative Director at PHMG on

Gone are the days of the NFL being an American-only past time, with the global popularity of the sport rising to an all-time high. As so often with American football, the reason for this surge of overseas support lies in … Read more>>


An audio adventure

Posted by Symon Dickinson - Creative Director at PHMG on

The car has long since been an accessory of adventure, giving passengers the chance to travel and create new experiences in the comfort of their own space. And with audiences at their most receptive to audio entertainment, it represents a … Read more>>


Campaigning for consistent creativity

Posted by Symon Dickinson - Creative Director at PHMG on

When faced with a barrage of buying options, there’s one thing consumers need from their brands – consistency. And the best way to achieve this is with a well-developed campaign that projects a business’ key message or values across multiple … Read more>>


Wimbledon: on the ball branding

Posted by Symon Dickinson - Creative Director at PHMG on

Wimbledon is more than just the most famous tournament in the tennis world… or even in the history of sport. It’s one of the most recognisable brands on the globe. The mere mention of its name is enough to stimulate … Read more>>


Music and voice: what it takes to become a Cannes Lion

Posted by Symon Dickinson - Creative Director at PHMG on

Last week, The Cannes Lions International Festival of Creativity celebrated the most exciting innovators in all creative industries, from marketing to design and technology. Stand-out campaigns and agencies were rewarded with gold, silver and bronze accolades – including those that … Read more>>


Advertising breaks free from the screen

Posted by Symon Dickinson - Creative Director at PHMG on

The marketing landscape is filled with flashing images and towering billboards – but visual advertising is no longer enough to captivate consumers’ attention. To really make their mark, brands are moving into more experimental mediums. As the face of advertising … Read more>>


© PHMG. All rights reserved. Company No. 03669221
Privacy Policy | Terms & Conditions | Read our new Cookie Policy | All PHMG calls will be recorded for training purposes